The big carmakers are run by marketers, sales execs, and engineers whose success career-wise was fueled by gasoline. They cant build a good EV because they are addicted to their own exhaust fumes.
Whenever you have marketing types and graduates of a BSM, they focus on profit at the expense of other things like quality and CS.
When Harvey Earl was Chief Engineer, and later Prez of GM was when GM made the cars we all remember and lust after to this day. 50-60 years from now, do you think anyone will get excited over a Crown Vic barn find?
From where I sit, EV's need 3 things to succeed.
1. More range.
At least 400 miles. Remember, EV range is expressed in how far the battery will take you from a 100% charge to zero percent charge. In reality, you operate an EV in the 20%-80% charge range and only charge to 100% the night before a trip. So an advertised 400 mile range is actually 240 miles for daily use. And then factor in battery degradation. Current Tesla are averaging 10-12% degradation at 100K miles.
2. Cost.
EV's will need to be on par with gas burners to buy and insure. All the fuel/maint. savings won't matter if your insurance company is going to bend you over with the premium.
And I could do with a lot less complexity. Everything in the car does not need to be controlled by a computer. All that gadgetry is great when it works. When it fails, good luck.
3. Charging infrastructure.
Where I'm at, there are only 2 rapid chargers in my county and each is 30 minutes away.
One grocery store has free Level 2 charging, but it's throttled back to 5kW.
3 hotels have Level 2 charging, but only for guests.
And that's it. Tesla has the largest network, but it's mostly located on the interstate highways. Any Tesla chargers in towns are mostly "Destination Chargers", which is Level 2.
And then there is the variety of sockets. Why they didn't settle on a standard for everyone at the beginning is beyond insane. So, you have to carry a box of adapters, which can cost up to $150 each. Any then hope the copper thieves haven't neutered the charger.